EV Fan
08-14-2014, 04:43 AM
This is how you do it, of course, it's Europe. The commercial is efficient storytelling, great tone and shows an electric car that can go 500 kM. It's a car for every day use...what a message!
As Alex Keros of GM said recently at the EV Roadmap conference (http://insideevs.com/exclusive-automakers-thoughts-electric-vehicle-market-2017-2014-ev-roadmap-conference/) in Portland, some car consumers think the Chevy Volt goes only 35 miles. Doh.
Well done Europe GM.
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Related Content:
Automakers Offer Thoughts On Electric Vehicle Market In 2017 – EV Roadmap Conference (http://insideevs.com/exclusive-automakers-thoughts-electric-vehicle-market-2017-2014-ev-roadmap-conference)
Video | When will Automakers Start Marketing Electric Cars? (http://www.electricvehicleparade.com/blog/2014/5/24/video-when-will-automakers-start-marketing-electric-cars.html)
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More... (http://www.electricvehicleparade.com/blog/2014/8/5/thats-an-electric-car-commercial-nice-work-opel.html)
As Alex Keros of GM said recently at the EV Roadmap conference (http://insideevs.com/exclusive-automakers-thoughts-electric-vehicle-market-2017-2014-ev-roadmap-conference/) in Portland, some car consumers think the Chevy Volt goes only 35 miles. Doh.
Well done Europe GM.
*****************************
Related Content:
Automakers Offer Thoughts On Electric Vehicle Market In 2017 – EV Roadmap Conference (http://insideevs.com/exclusive-automakers-thoughts-electric-vehicle-market-2017-2014-ev-roadmap-conference)
Video | When will Automakers Start Marketing Electric Cars? (http://www.electricvehicleparade.com/blog/2014/5/24/video-when-will-automakers-start-marketing-electric-cars.html)
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More... (http://www.electricvehicleparade.com/blog/2014/8/5/thats-an-electric-car-commercial-nice-work-opel.html)